Anna LaRocco Masi
About Our CEO
Anna LaRocco Masi is the head consultant at Phoenix LaRocco Consulting, with over 10 years of business and marketing experience. She has worked with brands like Ben & Jerry’s, @Properties, and MedPhysicals Plus across industries including real estate, health, insurance, food, software, and more.
With a background in public relations and political campaigns, Anna brings a well-rounded skill set in campaign creation, content writing, and strategy development. Known for her leadership and client focus, she consistently drives growth and delivers impactful results for businesses at any stage.
SETH WALLACE
Marketing Manager
Seth Wallace is an aspiring author with 10 years of writing experience and a strong background in online marketing, copywriting, and product descriptions. Over the past six years, he has worked across diverse industries, delivering efficient service and refining his attention to detail. With a deep understanding of market psychology, client needs, and communication strategies, Seth brings a polished and versatile skill set to every project.
Joe Martino
Operations and Logistics Manager
Meet Joe Martino, our Operations and Logistics Manager who keeps everything running smoothly behind the scenes. From managing supply chains and finances to overseeing sustainability efforts and our in-house recycling division, Joe wears a lot of hats — and he wears them well. When he’s not streamlining processes or handling client requests, you can find him caving, cooking, or catching up with the CEO over a good meal.
Karen LaRocco
Creative Director
SA multifaceted creative professional, writer, singer, and artist with a deep appreciation for nature and the ocean. A devoted mother of two, never married, she is passionate about meaningful connections, creative expression, and the outdoors.
Keven Magsino
Inbox & Impact Manager
Supporting daily operations through inbox management, email marketing, content creation, and project coordination. Works across multiple initiatives to keep communications, data, and internal workflows organized and running smoothly.
Rachel Llabores
Marketing Manager
She focuses on building strong, engaging campaigns. She brings ideas to life through social media graphics and newsletters that connect with real people. As an Industrial Engineer, she applies a structured, process-driven approach to her work, ensuring efficiency and clarity. Her work centers on creating content that feels fun, authentic, and easy to engage with. She communicates and follows up with intention, building positive relationships along the way.
DARRYL JAY DELOS SANTOS
Lifecycle Marketing Manager
A Computer Engineering graduate with hands-on experience as an Administrative Assistant and in semi-BPO roles, specializing in customer support and back-office operations. Skilled in LinkedIn outreach, email communication, lead generation, and data management, with a keen eye for detail and strong organizational abilities. Adaptable and goal-oriented, he is committed to delivering efficient and reliable support to help teams grow and perform at their best.
Regine Bulatao
Executive & Operations Coordinator
Regine brings executive support, outreach coordination, and operations management together with precision and purpose. Organized, confident, and strategic, thrives on keeping meaningful work running smoothly behind the scenes.
Rommele Sindon
Social Media Manager
Oversee the Petwrk Social Media Platforms and see to it to schedule all the post and creating graphic designs for social media posting.
Edwin Lopez
Frontend Developer
A hands-on developer who enjoys turning ideas into clean, functional interfaces. Focused on building user-centric experiences. Comfortable working across modern frontend tools and frameworks, and always looking for practical ways to improve performance, and ship quality features.
Rolly bonifacio castro
React Native Mobile App Developer
Rolly is responsible for building, maintaining, and optimizing high-performance iOS and Android applications using TypeScript and JavaScript for the team. He involves close collaboration with the client’s team through code reviews and testing to ensure all features meet strict technical specifications and coding standards. Additionally, Rolly is tasked with providing consistent progress updates to ensure transparent project communication.