Anna LaRocco Masi
About Our CEO
Anna LaRocco Masi is the head consultant at Phoenix LaRocco Consulting, with over 10 years of business and marketing experience. She has worked with brands like Ben & Jerry’s, @Properties, and MedPhysicals Plus across industries including real estate, health, insurance, food, software, and more.
With a background in public relations and political campaigns, Anna brings a well-rounded skill set in campaign creation, content writing, and strategy development. Known for her leadership and client focus, she consistently drives growth and delivers impactful results for businesses at any stage.
SETH WALLACE
Marketing Manager
Seth Wallace is an aspiring author with 10 years of writing experience and a strong background in online marketing, copywriting, and product descriptions. Over the past six years, he has worked across diverse industries, delivering efficient service and refining his attention to detail. With a deep understanding of market psychology, client needs, and communication strategies, Seth brings a polished and versatile skill set to every project.
Joe Martino
Operations and Logistics Manager
Meet Joe Martino, our Operations and Logistics Manager who keeps everything running smoothly behind the scenes. From managing supply chains and finances to overseeing sustainability efforts and our in-house recycling division, Joe wears a lot of hats — and he wears them well. When he’s not streamlining processes or handling client requests, you can find him caving, cooking, or catching up with the CEO over a good meal.
Jane Pachejo
Marketing and Growth Manager
Jane is a well-rounded marketing professional with a background in education, finance, and digital strategy. With a National Certificate in Events Management and experience in sales and consulting, she excels in customer engagement and communication. Specializing in digital marketing, she leads SEO, content, social media, and CRM efforts, while playing a key role in client onboarding and relationship building. Her results-driven approach supports team growth and lasting impact.
Beda sebastian
Integrated Marketing & Sales Manager
Beda spends his evenings blending strategy with creativity and his evenings going on walks that are mostly dictated by his dog’s nose. He’s a soccer fanatic with strong opinions about offside calls and a newcomer to rock climbing who’s still figuring out why people willingly dangle from walls. Whether he's managing HubSpot leads, fumbling with a harness, or navigating life with a coffee in hand, Beda is always up for a challenge, especially if it comes with snacks.
Karen LaRocco
Creative Director
SA multifaceted creative professional, writer, singer, and artist with a deep appreciation for nature and the ocean. A devoted mother of two, never married, she is passionate about meaningful connections, creative expression, and the outdoors.
Apple CORRE
Marketing Assistant
Apple, holding a degree in Marketing Management, brings over a decade of events management experience to the table. She has collaborated with various advertising agencies on campaigns across diverse industries, including food, telecommunications, insurance, and healthcare. Currently focused on social media management, Apple applies her detail-oriented approach and project management expertise to graphic design, copywriting, and blog writing, producing compelling online materials.
Jennifer Yee
Development Coordinator of Petwrk
Jenny combines her love and passion for pets with her skills in creative writing, research, and fundraising to drive the pet app forward. She joined the team last October 2024 and has been tirelessly doing her tasks and responsibilities in the hopes of helping pets and their owners form and strengthen their bonds.
Keven Ronell Magsino
Marketing Team
A curious and adaptable professional, committed to learning and growing in every project. Keven focuses on delivering meaningful work while collaborating creatively to drive results.
vernieliza joy acas
Graphic Designer
A graphic designer who loves creating content that connects with people. She works on social media posts, websites, and visuals that help brands stand out. With skills in tools like Adobe, Shopify, and Wix, plus certifications in marketing and design, she brings creativity, reliability, and a positive attitude to every project.
Jumer Blancia
Digital Marketing Intern
Jumer is a Marketing Intern at Petwrk, supporting investor outreach and strategic marketing efforts across platforms. They lead targeted initiatives through email and LinkedIn to connect with potential investors and partners, while also assisting with research, messaging, and campaign coordination.
Lawrence De Leon
Digital Marketing Intern
Lawrence enjoys playing computer games and spending time with his cats. He's an introvert by nature but gets along well with others and values meaningful connections.
DARRYL JAY DELOS SANTOS
Digital Marketing Intern
A Computer Engineering graduate with hands-on experience as an Administrative Assistant and in semi-BPO roles, specializing in customer support and back-office operations. Skilled in LinkedIn outreach, email communication, lead generation, and data management, with a keen eye for detail and strong organizational abilities. Adaptable and goal-oriented, he is committed to delivering efficient and reliable support to help teams grow and perform at their best.